Your search profile plays an important role in the opportunities you receive from TenderLink.

A well-maintained profile helps you discover opportunities that are more relevant to your business, cuts down time spent reviewing unsuitable tenders, and keeps you informed about contracts that match your services, products and expertise. Our notification service is designed to help you spend less time searching and more time bidding.

Start with how your customers buy from you

When setting up your profile, think about the products and services your customers purchase from you, rather than how you describe your business internally. For example:

• A construction company may also provide project management services.
• An IT provider may also deliver cybersecurity, cloud or consulting services.
• A landscaping business may also undertake grounds maintenance or irrigation works.

Including the full range of services you provide can help uncover opportunities you might otherwise miss.

Review your industry selections regularly

Businesses evolve. New services come online, capabilities expand and priorities change – so review your selected industries regularly to make sure they still reflect your business today.

You might want to update your profile when you:

• Expand into new service areas
• Enter a new market
• Open a new office or location
• Start targeting larger contracts
• Change business priorities

Don’t be too broad or too narrow

The most effective search profiles strike a balance. Too broad, and you’ll receive opportunities that aren’t relevant. Too narrow, and you might miss good-fit opportunities. Start with your core services, then add closely related industries that reflect the work you actively pursue.

Consider the locations where you can deliver work

TenderLink covers opportunities across Australia and New Zealand. When setting up your profile, think about where you currently operate, areas you’re willing to travel to, regions where you plan to grow, and any remote or online services you can deliver nationally. Including realistic locations helps improve the quality of the opportunities you receive.

Pay attention to the opportunities you’re opening

One of the easiest ways to improve your search profile is to monitor which opportunities capture your interest. Ask yourself: which opportunities do we regularly review? Which are most relevant to our business? Are we receiving opportunities that don’t fit? The answers can help you identify adjustments that improve your results.

Think beyond today’s opportunities

Many successful suppliers use TenderLink not only to find immediate opportunities, but to understand procurement activity and upcoming demand from a single platform. When reviewing opportunities, look for trends such as organisations that buy regularly, recurring contracts, growing markets and new procurement activity in your industry – it can help you plan ahead and build a stronger tender pipeline.

Review your profile at least twice a year

A quick review every six months helps make sure your profile stays aligned with your business goals – particularly valuable if you’ve added new services, changed direction, hired new staff, entered new markets or won significant contracts. Small updates can have a big impact on the opportunities you receive.

Need help improving your search profile?

If you’re receiving too many irrelevant opportunities, or think you’re missing important tenders, your TenderLink Account Manager can help review your subscription settings – we’ll work with you to understand your business and improve the relevance of your notifications, so you can focus on the opportunities that matter most.